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Qualitative Data Analysis Services

Interview, Focus Group and Case Study Analysis with Transcription and Coding Support

Go from recordings and field notes to organised, analysed findings. We help with transcription, coding and analysis of interviews, focus groups, case studies and narratives for research and programme evaluations.

What this service covers

  • Transcription support and transcript cleaning, with speaker labels and anonymisation
  • Coding of interviews and focus group discussions
  • Focus group analysis that distinguishes individual views from group dynamics
  • Case study analysis within and across cases
  • Narrative analysis of stories, life histories and accounts
  • Comparison of themes between participant groups, sites or time points
  • Key-informant interview synthesis for evaluations and needs assessments

Preparing the data: transcription and coding support

Good analysis starts with usable transcripts. We help prepare transcripts, check them against recordings where needed, add speaker labels, remove identifying details and organise files so they can be loaded into analysis software. We then develop a coding frame and apply it consistently, or support your own coders by reviewing their work and checking agreement.

Analysing focus groups differently from interviews

Focus groups produce interaction as well as opinion: participants agree, disagree, persuade and change their minds. We note who speaks, which views are shared or contested, and how the discussion develops, rather than treating each statement as an isolated interview answer. This matters when you report findings, because group consensus and individual opinion are not the same thing.

Case studies and narratives

Case study analysis examines a single case or several cases in depth, then compares them. Narrative analysis looks at how people tell their stories, including sequence, turning points and meaning. Both are often combined with thematic analysis to identify patterns across cases. Software such as NVivo or MAXQDA lets you code by case and compare groups using participant attributes like role, region or gender.

From findings to report

We present results in the form you need: a thematic summary, a comparison table across groups, selected quotations, or an evaluation-style report linked to your questions. For projects that also include a questionnaire, see survey and mixed-methods analysis.

How the work runs

  1. You share recordings or transcripts, the interview guide and your objectives.
  2. We prepare the transcripts and agree the coding approach.
  3. We code, compare across participants or cases and test emerging findings against the data.
  4. You receive the analysis, quotations and a report-ready summary, and we discuss revisions.

What you receive

  • Clean, anonymised transcripts ready for analysis
  • A codebook and coded project file
  • Theme or case summaries with supporting quotations
  • Comparison tables across participant groups, sites or time points
  • A written findings summary linked to your research questions

Frequently asked questions

Can you transcribe my recordings?

We can help with transcription support, including cleaning and checking transcripts. Tell us the language, audio quality and number of hours so we can confirm what is practical.

How do you protect participant identity?

We recommend removing names and identifying details before sending files and we anonymise during preparation. Data are used only for your project.

How many focus groups are enough?

It depends on the topic and audience. Many studies run several groups per participant type until little new information appears. We can advise on your design.

Can you compare findings between groups?

Yes. We code participant attributes such as gender, role or region and compare themes between groups.

Do you analyse key informant interviews for evaluations?

Yes. We structure the coding around your evaluation questions and criteria and synthesise across informants.

Can you analyse data in two languages?

Where we can read the languages, yes. Otherwise we work from translated transcripts and flag any limitations.

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